A Marketing enthusiast with an aptitude for design, branding, and research
Project Overview
This project aimed to delve into the creative world of product styling, using concept notes and mood boards to visually and conceptually define the aesthetic direction for products. The project was an exploration of how design concepts and visual elements can come together to create a compelling and cohesive product presentation. By combining strategic planning this project aimed to enhance the appeal and marketability of diverse products through effective styling.
01. QUENCH BOTANICS
Quench has a range of path-breaking Korean skincare products which are 100% vegetarian and cruelty-free.All the products are powered by an effective natural ingredients that create perfect recipes for happy and healthy radiant skin.
CONCEPT NOTE
NATURAL BEAUTY
Natural skincare has ingredients that are found in and derived from nature . Natural beauty supports your inherent beauty Skin is exposed to the sun and environmental pollutants all of the time. Once the damage is done, it can be difficult to reverse it. That is why a good skin care routine is important. The shoot will portray the benefits of natural ingredient like fruits in the form of moisturizer, eye mask and mist which is important for healthy and glowing skin.
SHOOT PICTURES
02. House Of Tamarind
The Label House of Tamarind aims to break the conventional representation of Indian culture in the global scenario. With a profound understanding of fabrics, international trends and fashion forecasts, Team House of Tamarind adds innovative dimensions to the ordinary. With an aim to express Tamarind as an icon of handcrafted luxury, the focus is always on aesthetically combining sustainability and style, and its versatile application.
Concept note
RUMINATIVE MONTAGE
Intending to modernise classical/historical styles, Art Nouveau inspires us to reconnect with nature and its elements through design intervention for the craft of Batik from Madhya Pradesh. Hand-painted illustrative batik on Khadi and vegan silk fabrics and simple classic evergreen womenswear cuts accompanied with interesting accessories.
SHOOT PICTURES
Conclusion
This project on product styling, characterized by concept notes, mood boards, and reflective insights, underscored the interplay between creativity and strategy. By marrying these elements, products were transformed into captivating visual stories that resonate with consumers.