A Marketing enthusiast with an aptitude for design, branding, and research
Projects
I have conceptualized and executed a series of imaginative projects encompassing innovative design, impactful branding, and strategic digital marketing campaigns. These endeavours, though hypothetical, showcase my proficiency in crafting compelling brand identities and driving successful online engagement strategies.​
01
Spotify "Playlists Unleashed"
The campaign concept, "Playlists Unleashed," aims to increase user engagement, drive more playlist creations, gain new followers, and showcase the diversity of music on Spotify.
02
Zomato "Flavors of the Week"
The campaign revolves around the idea of "Flavors of the Week," where each week a specific cuisine will be highlighted. The campaign embodies Zomato's marketing tone and includes key metrics, ad copies, and a creative approach that encourages users to share their experiences and generate buzz around the brand.
03
Stradivarius India Market Entry & Brand Launch Strategy
This project aims to outline a comprehensive sales and PR strategy for the entry of the renowned fashion brand, Stradivarius, into the Indian market. Stradivarius, a brand synonymous with high-quality and trendy clothing, plans to make a grand entrance into India's fashion landscape. The strategy will cover advertising campaigns, press conferences, PR tactics, and tie-ups to ensure a successful and impactful launch.
04
Netflix Binge-o-Matic Awards
The Binge-o-Matic Awards is a tongue-in-cheek awards show that celebrates the addictive nature of Netflix's original movies and popular TV shows. This satirical campaign aims to engage viewers in a playful manner while highlighting the binge-worthy content offered by Netflix.
05
Product Styling
Project aims to delve into the creative world of product styling, using concept notes and mood boards to visually and conceptually define the aesthetic direction for skincare and fashion products.
